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Expertly crafted, data-driven digital marketing strategies to guarantee a steady stream of clients to your medical spa.
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The medical spa industry is arguably one of the fastest-growing healthcare fields today. The older and younger generation is increasingly seeking the services of a med spa to help them with their various needs.
Younger patients actively seek to prevent the signs of aging, while the older generation strives to look younger without resorting to plastic surgery.
As the industry keeps growing, the competition also becomes stiffer, with pre-existing and new-coming medical spas to compete with. As a medical spa practitioner, you want to maintain a steady stream of clients to remain financially competitive.
Staying relevant and ahead of the competition requires you to implement effective medical spa marketing tactics. However, using just traditional advertising to push your brand to your audience doesn’t work anymore.
To grow your med spa clinic, you ought to meet your potential and existing clients where they all are — online. Each potential patient has specific needs, and you must target them all.
With everyone now turning to the internet to find spa services that your facility offers, will they choose your business? Can they even find your practice online?
If you want to grow your medspa practice, you need a professional med spa marketing agency by your side.
We have years of experience helping med spa clinics like yours achieve their growth goals through innovative digital marketing techniques. We can also help you open the faucet of new patient appointments so you can serve more patients and grow your practice.
We’ve helped our clients achieve the following:
Website traffic increase
The medical spa industry is already booming, with celebrities, influencers, and their followers, being the biggest consumers of cosmetic treatments. As this treatment gains popularity, so should your practice.
You need to position your brand as an authority figure in the field so that whenever these people search for your services online, you are the first solution they see.
We can help you master your medical spa social media and search engine presence to open a bigger doorway to welcome new clients and opportunities.
89% of US consumers read online reviews before scheduling an appointment with a service provider. Even with word of mouth still being used, most people will still want to research the referrals they got.
You must ensure that every little piece of information they find online, especially the first results they see, accurately depicts you. This means that you should have total control over what your potential customers see online, and they should only see you as the experienced, reliable, and authoritative figure you are.
You can achieve all these by executing innovative medical spa digital marketing strategies from Omnicore.
As a relatively newer healthcare field, the medical spa practice is undergoing numerous changes and improvements. To establish yourself as a knowledgeable brand, you should keep up with the trends and offer what your target audience needs.
Having gained years of experience as a medical spa digital marketing company, Omnicore can detect trends from a mile away. Our marketing team uses a data-driven approach to guarantee you a top place among your competitors, regardless of the time of the year.
Custom solutions to grow your MedSpa business.
Create robust online visibility.
Search Engine Optimization (SEO) is a digital marketing strategy to increase the quantity and quality of organic traffic sent to your medical spa’s website.
Prospective clients use search engines like Google or Bing to find local medical spas like yours. Through a well-crafted medspa SEO strategy, your business can be found at the top of search engine results, including on Google Maps, online reviews, and more, eventually driving more people to check out your practice.
Instantly reach your ideal patients.
While SEO is a long game of playing with Google’s algorithms, Paid Search offers the quickest path toward your ideal clients. Pay-per-click advertising automatically shows your services at the top of your ideal clients’ search results.
Our medspa PPC experts optimize all your paid search campaigns for results. While it is not difficult to get started with paid search services, like Google Ads, getting these campaigns to convert requires an additional skillset, which Omnicore provides.
Keep your potential clients close.
Social media marketing for medspas has become a non-negotiable aspect of medspa marketing. Patients want to see what makes your spa different from others and what makes it unique.
They would also like to see and compare the outcomes of your treatments depending on people’s age, skin type, and overall goals.
Almost everyone with internet access has a social media profile — if not them, then someone close to them that can impact their purchasing decisions. You need to go where your clients are, and social media is one of those places.
Create a profitable website.
Your medspa website is the starting foundation for all your digital marketing efforts. You can use it to show potential clients more about your business, the services you offer, and an even closer look at your brand.
Besides using your medical spa website to target new customers, you can use it to retain existing clientele by offering them value throughout their journey.
Our award-winning medical spa website designers, developers, and strategists get you a customized solution that appeals to your target audience, converting them into active leads, and positions you as an authority figure in your field.
Our unique methodology to get your medspa clinic on the map.
Our discovery session is a quick, no-obligation meeting to enable us to learn more about your business and growth goals. This is also the opportunity for you to learn more about our working model and terms.
If both parties feel we are a good fit, we move forward with the strategy session, where our digital marketing strategists will take you through the initial solutions to help you meet your goals.
We execute approved strategies to begin your medspa digital marketing journey. Our team keeps track of the entire campaign, monitoring all the important metrics and keeping you updated. All our strategies help us learn more about your audience and business, assisting us in improving and adjusting subsequent campaigns.
We do more than run initiatives to get the job done. Each of our medical spa digital marketing services is tied to a numerical goal.
This enables us to keep track of all our campaigns and know more about your business and clients, eventually assisting us in running initiatives that convert.
We have spent over a decade perfecting the art of healthcare digital marketing. We have worked with companies in different niches, including the medical spa industry.
We understand what works best for a company like yours, positioning your brand as an industry leader and getting you more qualified leads.
We do not tie up our clients to unnecessary long-term contracts. We believe in our work and are confident that you will love the results, as our track record speaks for itself.
We work to get you the results you deserve, which is why we only have short-term contracts. If you’re not happy with the results you’re getting, you are free to drop us at any time.
Ready to start?
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Medical spa marketing refers to the strategies and programs developed to grow a medspa clinic through lead acquisition, conversion, and retention. Such strategies include web design, social media marketing, Search Engine Optimization, etc.
Developing an effective medspa digital marketing strategy takes place in four stages, which are the planning, execution, tracking, and optimization steps. The planning bit requires you to identify your needs and where your audience is to devise a working strategy. Once you execute these digital marketing strategies, such as SEO, PPC, social media marketing, and more, you ought to monitor their performance. Based on this performance, you can further optimize them to get you the desired results.
Omnicore creates a custom solution for every client, as all their needs differ. Based on the client’s goals and status, Omnicore creates a solution that provides them with the results. Talk to our representatives today to get started.
The total budget for marketing a medical spa depends on your individual needs, goals, and situation. An experienced medical spa marketing agency, like Omnicore, can help you figure out your expected budget.
No pressure. Hop on a free call with us to learn more.