Snapchat by the Numbers: Stats, Demographics & Fun Facts

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Snapchat by the Numbers: Stats, Demographics & Fun Facts

Snapchat Stats
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Company Info

Snapchat LogoURL: https://www.snapchat.com/

Founded on: September, 2011

CEO: Evan Spiegel

Headquarters: San Francisco, CA

Employees: 330 as of August, 2015

Snapchat Statistics

Total Number of Monthly Active Users:

300 million+

Last updated: 9/17/18


Total Number of Daily Active Snapchat Users:

188 million (source)

Last updated: 9/17/18


Percentage of US Social Media users that Use Snapchat:

18%

Last updated: 6/9/18


Number of Snaps Created Everyday (Photos & Videos):

3 billion (source)

Last updated: 9/17/18


Average Time Spent per User on Daily Basis:

30+ minutes (source)

Last updated: 9/17/18


Percentage of Users(18-24 Years old) in the US:

78% (source)

Last updated: 9/17/18


Number of Snapchat Monthly Active Users in the US & Canada

100 million+

Last updated: 9/17/18


Number of Snapchat Daily Video Views:

More than 10 billion

Last updated: 9/17/18

Snapchat Demographics

Snapchat Financials

  • In Q2 2018, Snapchat reported to have generated $262.3 million.
  • Snapchat gets $250M investment from a Saudi prince for 2.3% in 2018.
  • Snapchat makes $1.4 Average Revenue per User in Q2 2018.
  • Snapchat’s largest expenses, aside from payroll, came from $47 million spent on product and $13.7 million for “outside services.”
  • Snapchat has filed for an IPO that could value the company at $25 billion.

Fun Facts

Note: Please link back to OmnicoreAgency.com and this page when you reference/quote the statistic.

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Salman Aslam
Salman Aslam
Salman Aslam is the Founder & CEO of Omnicore, a leading Healthcare Digital Advertising & Marketing Agency helping clients across the globe. You can follow him on Twitter for tweets and rants about latest news, tips and advice on digital marketing.

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