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YouTube by the Numbers: Stats, Demographics & Fun Facts

YouTube Statistics

Company Info

Youtube LogoURL:

Founded on: February 2005

CEO: Susan Wojcicki

Headquarters: San Bruno, CA

Employees: 2,000+

YouTube Statistics

Total Number of Monthly Active YouTube Users:

2 billion (source)

Last updated: 10/20/20

Total Number of Daily Active YouTube Users:

30 million (source)

Last updated: 9/4/19

YouTube TV Paying Subscribers:

1 million (source)

Last updated: 10/20/20

Average Mobile Viewing Session

 40 minutes (source)

Last updated: 10/20/20

Number of Videos Watched Per Day

1 billion + (source)

Last updated: 10/20/20

Number of mobile YouTube views per day:

1 billion + (source)

Last updated: 10/20/20

Hours of Videos uploaded per minute:

500 (source)

Last updated: 10/20/20


YouTube Demographics

YouTube Financials

  • Google acquired YouTube in 2006 for $1.65 billion.
  • Youtube’s revenue came to $15.1 billion for the full year 2019, up 36% from 2018.
  • YouTube’s ad revenue in Q2 2020 was $3.81 billion, up from $3.60 billion in the year-ago period
  • Number of channels earning six figures per year on YouTube grows by 40% every year.
  • YouTube video influencers with 500-5k followers charge, on average, $315 per video.
  • YouTube video influencers with 500k+ followers charge, on average, $3857 per video.
  • The highest earner on the platform in 2019 was Ryan Kaji, raking in $26 million.
  • Most YouTube channels get paid $0.5 per 1000 video views.
  • YouTube pays $18 per 1,000 ad views on average.
  • Over the past five years, YouTube paid out over $2 billion to partners with Content ID.
  • Youtube made $15.14 billion in ad revenue in 2019.
  • Revenue from YouTube ads came to $4.7 billion in the fourth quarter of 2019, up 31% year over year.

Fun Facts

Note: Please link back to and this page when you reference/quote the statistic.

Salman Aslam
Salman Aslam
Salman Aslam is the Founder & CEO of Omnicore, a leading Healthcare Digital Advertising & Marketing Agency helping clients across the globe. You can follow him on Twitter for tweets and rants about latest news, tips and advice on digital marketing.